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McCausland College of Arts and Sciences

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Benni Pryor

Title: Marketing Content Specialist
Department: Office of Communications
McCausland College of Arts and Sciences
Email: rpryor@email.sc.edu
A young woman with long, wavy blonde hair smiles at the camera. She is wearing a black sleeveless top and gold, geometric-shaped earrings. The background is blurred with lush green trees and foliage, suggesting an outdoor setting

A two-time alumna of the University of South Carolina, Benni has nearly a decade of experience in copywriting, marketing, design and strategic communications across higher education, healthcare, hospitality+tourism and nonprofit roles. She specializes in crafting cogent content for multi-channel campaigns, including email, web, direct mail and digital outreach. With her background in public relations and mass communications, she thrives at the intersection of strategy and storytelling.

Outside the office, Benni is a voracious reader. When she doesn't have her nose buried in the latest BookTok hit, she spends a majority of her free time writing her own. She believes competition is the heart of camaraderie and frequently hosts game nights with friends, and she loves a good theme party or D&D campaign. 


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